For our customers working in marketing, advertising and publishing industries, there has always been a need to balance creative ideas and costs. This relates to size, shape, colour or any other aspect of a mailing piece. 
Since August 2006 the way postage is priced in the UK fits into 3 categories:
Everyday items like unfolded A4 brochures and magazines will be classed as large letter items and these are split into different weight ranges.
In many cases this presents more generous weight allowances which in practice means you’ll be able to add extra pages or extra items to your mailing and make it stand out from the crowd. Our team will advise you on how you can benefit from these different formats.
For more information on 'Pricing in Proportion' see www.royalmail.com